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https://has.hcu.ac.th/jspui/handle/123456789/2152
Title: | A Study on the Influence of Chinese Movies and TV Series in Thailand : A Case Study of Huachiew Chalermprakiet University |
Authors: | Fu Feiliang Pornpan Juntaronanon Tanes Imsamran Tian Ye Southwest University, P.R.China. School of Literature มหาวิทยาลัยหัวเฉียวเฉลิมพระเกียรติ. วิทยาลัยจีนศึกษา มหาวิทยาลัยหัวเฉียวเฉลิมพระเกียรติ. วิทยาลัยจีนศึกษา Nanning Normal University, P.R.China |
Keywords: | ละครโทรทัศน์ – จีน Television series -- China การวิเคราะห์เนื้อหา 内容分析 Content analysis (Communication) 电视剧 -- 中国 |
Issue Date: | 2020 |
Citation: | วารสารวิชาการภาษาและวัฒนธรรมจีน 7,1 (มกราคม-มิถุนายน 2563) : 213-224 |
Abstract: | The spread of Chinese TV series in Thailand has experienced more than 40 years of development, and each period presents different development characteristics. This paper clears up the history and current situation of the development of Chinese TV in Thailand, the time period of Chinese TV series in Thailand can be divided into early, middle and late three stages, at the same time, through using questionnaire survey to analyse the composition, the behavior and psychology of the Chinese television audience in Thailand, according to the feedback of audience in questionnaire, put forward three suggestions for the improvement of Chinese television output strategy in Thailand, which includes improving the quality of drama, giving full play to the advantages of culture; Expanding the dissemination way, strengthening the network publicity; Promoting sino-foreign cooperation and improving export policies. |
Description: | สามารถเข้าถึงบทความฉบับเต็มได้ที่ https://so02.tci-thaijo.org/index.php/clcjn/article/view/244958/165891 |
URI: | https://has.hcu.ac.th/jspui/handle/123456789/2152 |
ISSN: | 2801-9805 (Online) |
Appears in Collections: | College Of Chinese Studies - Artical Journals |
Files in This Item:
File | Description | Size | Format | |
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Chinese-Movies.pdf | 84.13 kB | Adobe PDF | View/Open |
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