Please use this identifier to cite or link to this item: https://has.hcu.ac.th/jspui/handle/123456789/2194
Title: Use of Web 2.0 to Support Human Capital Creation: A Case of Indigenous Knowledge in Rural of Thailand
Authors: Lanthom Jonjoubsong
Nathaporn Thammabunwarit
Kitti Lertamonlruk
Huachiew Chalermprakiet University. Faculty of Business Administration. Department of Business Computer.
Huachiew Chalermprakiet University. Faculty of Business Administration. Department of Business Computer.
Huachiew Chalermprakiet University. Faculty of Business Administration. Department of Business Computer.
Keywords: ภูมิปัญญาชาวบ้าน
Local wisdom
การบริหารองค์ความรู้
Knowledge management
ทุนมนุษย์
Human capital
เว็บ 2.0
Web 2.0
Issue Date: 2017
Abstract: Indigenous knowledge (IK) has values for local in strengthening food, health and economic secuirty, and sustainable society and ecological systems, It would be human capital for local communities, especially the young generation before they have been far from communities, in order to effectively utilize it. IK has specific characteristics. It is transferred and created based on oral transmission and informal methods within local environments and cultures. IK human capital creation for the young generation would be based on learning styles of the young generation known as the Net generation. This study aimed to apply Web 2.0 services to support IK human capital creation for the young generation in rural of Thailand. This study was conducted with action research at Baan Yangdaeng School in Sanamchaikate district of Chacheonsao province in the east-central region of Thailand. An action team chose four Web 2.0 services-- blog, social network with Facebook, and multi-media sharing with Youtube and Flickr to support IK human capital creation processes. The study used the knowledge of indigenous vegetable as the IK for study. The study found that students were interested to use social network with Facebook, and multi-media sharing with Youtube to learning and sharing. All the services would support both direct and indirect IK human capital creation processes.
Description: Proceedings of the 5th National and International Conference on "Research to Serve Society", 26th May 2017 at Huachiew Chalermprakiet University, Bangphli District, Samutprakarn, Thailand. p. 447.
URI: https://has.hcu.ac.th/jspui/handle/123456789/2194
Appears in Collections:Business Administration - Proceeding Document

Files in This Item:
File Description SizeFormat 
BEI-68-Use-of-Web-2.0.pdf184.95 kBAdobe PDFView/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.