Please use this identifier to cite or link to this item: https://has.hcu.ac.th/jspui/handle/123456789/2505
Title: 泰国机场转型改造与商务汉语应用分析---以乌达抛机场为例
Other Titles: Analysis of Business Chinese Using in Airport in Thailand: Case study of U-Tapao International Airport
Authors: Chaichana Teerasukittima
何永生
ชัยชนะ ตีรสุกิตติมา
Pornpan Juntaronanont
刘丽芳
พรพรรณ จันทโรนานนท์
Huachiew Chalermprakiet University. College of Chinese Studies. Student of Master of Chinese Studies
Huachiew Chalermprakiet University. College of Chinese Studies
Keywords: U-tapao International Airport
สนามบินนานาชาติ อู่ตะเภา
ภาษาจีนธุรกิจ
Chinese language -- Business Chinese
商务汉语
ภาษาจีน -- การใช้ภาษา
Chinese language -- Usage
汉语 -- 语言使用
ภาษาจีน -- บทสนทนาและวลี
Chinese language -- Conversation and phrase books
汉语 -- 对话和短语
飞机乘客
Issue Date: 2019
Abstract: 本文研究目的是为了乌达抛机场服务人员对中文了解的情况, 所以为了了解和提高乌达抛国际机场服务人员的使用汉语,笔者通过 100 张调查问卷中的中文应用,这 100 张 调查问卷发给中国乘客到泰国来旅游所填写,而且采访了 6 位机场服务人员。 本论文采用调查分析的方法,在调查乌达抛国际机场服务人员的使用汉语交流的情况,笔者发现:乌 达抛国际机场应该重视用更多地方放置了汉语标志牌 ,乌达抛国际机场还缺乏汉语服务标志牌的充足数量。此外,大部分工作人员的汉语水平不能满足中国乘客的服务与要求, 问卷中反映出对机场服务人员汉语能力的评价还处在较低的程度,这就使机场人员在用汉语给中国游客服务时产生了许多问题,而且乌达抛国际机场服务人员需要学习交际汉语课程。因此乌达抛国际机场应该举办各种汉语培训课程,例如通过机场请汉语老师来教授基本汉语和更好高级给有关们的服务人员。鼓励人员学习汉语,还有找别方法来提高机场人 员的汉语水平,使之能更有效地中国乘客沟通。
The research’s aim is to study of the situation of Chinese language using in U-tapao International airport and the top management level can improve their staff’s Chinese skill at the end. Author uses 100 questionnaires in Chinese version, furthermore, researcher still interview airport’s staff for 6 persons to figure out their Chinese skill and their attitude toward this topic. The result of this research founded that the number of all Chinese language communication signs in the airport are not enough. Furthermore, Chinese skill of those workers also not good enough to serve the Chinese passengers, therefore, this result reflects that workers’ skill in term of Chinese language slightly poor and lead to customer dissatisfaction. Workers really would like to request Chinese training provided through airport. As a result of this, top management should provide not only basic but also advanced courses training through inviting native speaker. Also, attempt to motive airport’s staff to learn Chinese language in order to fluently and efficiently communicate with Chinese people.
Description: Proceedings of the 7th National and International Conference on "Research to Serve Society", 12 July 2019 at Huachiew Chalermprakiet University, Bangphli District, Samutprakarn, Thailand. p. 739-753.
URI: https://has.hcu.ac.th/jspui/handle/123456789/2505
Appears in Collections:College Of Chinese Studies - Proceeding Document

Files in This Item:
File Description SizeFormat 
Analysis-of-Business-Chinese-Using-in-Airport.pdf932.54 kBAdobe PDFView/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.